April 14


01:00 pm - 02:30 pm

Event Category:


With the spread of COVID-19, remote work has become the new normal for all types of sellers. To survive and thrive in this new reality, you have to quickly enable your sales teams to be successful when in-person interactions are no longer possible. Join Espresso Capital and Jacco van der Kooij, Founder of Winning by Design, a premier sales and customer success consulting and coaching firm, for a 90-minute virtual town hall. Secure your spot to learn what you can do to overcome travel bans, event cancellations, and other restrictions that are hampering growth.

This town hall is for SaaS CxOs looking to make a transition to a remote selling/customer success environment. We encourage you to bring a colleague from your company to best implement the takeaways from this session.

Register now to learn best practices from companies that have been successfully leveraging remote sales meetings, digital account-based marketing strategies, and effective management of existing customers. We’ll cover:

  • Best practices from companies with successful remote sales organizations
  • How to develop leads when trade shows and in-person events are no longer feasible
  • Tools that can help enable your team in a remote selling and customer success model

Register here


Jacco van der Kooij

Founder/Co-CEO, Winning by Design

Jacco is the founder of Winning By Design, a firm that designs, builds and scales modern sales organizations. With unmatched energy and passion for sales, Jacco has helped hundreds of SaaS companies since he founded Winning By Design in 2012. The best practices developed by Winning By Design are being regarded as the gold standard for SaaS teams. The findings were published in the SaaS industry insider book Blueprints for a SaaS Sales Organization and Jacco’s LinkedIn blog is followed by thousands of sales leaders and CEOs across the SaaS, Mobile and Media & Entertainment industries. In his personal life, Jacco loves to spend time with his family. He is a former triathlete, a sailor, and builder of a backyard pirate ship.

About Winning by Design:

Winning by Design is a premier strategy consulting and coaching provider for SaaS sales, customer success and other B2B sales organizations. Recently named by G2Crowd as a leading sales coaching company Winning by Design is trusted by more than 300 global organizations, including Adobe, AdRoll, CultureAmp (Australia), FreshDesk (India), Bynder (Netherlands), LiftOff (#6 Deloitte Fast 500), NearPOD, Resultados Digitais (Brazil), SalesLoft (#7 Deloitte Fast 500), SendGrid, Omaze, Outreach, TeamLeader (Belgium), Tradeshift (Denmark), Gainsight (#15 Deloitte Fast 500) and Zenefits. For additional information, visit, LinkedIn or YouTube

About Espresso Capital:

Espresso Capital has provided more than 260 early and growth-stage technology companies with founder-friendly capital since 2009. We offer flexible, interest only loans to enable entrepreneurs to grow their businesses without dilution, giving up board seats, or personal guarantees. Our mission is to keep founders in control with fast, fair, and flexible capital.